Dessie Giang

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For as long as I can remember, I have always wanted to study and work abroad. It was a goal of mine, but I never got around to do so because I got to comfortable. I had no idea what I wanted to study and so I chose to study something that was considered safe and steady for my future career back in Sweden. I was studying out of necessity and not because of interest. Although that changed as I discovered Digital Management, sounds like a big fat cliché, I know, but bear with me. As I read through the course overview for Digital management, I felt an instant interest. Not only because it would satisfy my goal to study and work on a more international setting, but also because I genuinely felt that it was relevant and unique.

Digital Management was a huge gamble for me. Considering that it was a brand new programme and that if I were to decide to study Digital Management, it would mean that I had to leave my safety net in Sweden behind, to create a new one in Denmark. At that time, it was a risk worth taking, since it meant that I would be studying something that interest me rather than studying something just because it was something I needed to do and was expected of me.

Although I have made up my mind and was excited to see what CBS had to offer, I was also a bit worried about moving to Copenhagen. Where do I start with the apartment hunting? Will I be able to create friendship bonds as strong as the ones I have back home? The worries held me back a little to be completely honest, resulting in me commuting to CBS from Sweden for the whole first semester. I found out by the end of the first semester that it wasn’t optimal and decided to begin with the tedious process of apartment hunting, which wasn’t as tedious as I thought it would be.

When I finally found an apartment and moved to Copenhagen, most of my worries disappeared as I settled in. Not only was I positively surprised academically, I was also surprised by all the social activities CBS had to offer – from networking events to parties at nexus. As I had more time to be more engaged socially in Copenhagen, I found that my safety net isn’t limited to just the one I have back home, on the contrary, it expanded as I found my second family away from home.


The most challenging thing up until now have been the programming part, I made the mistake of not building a good enough foundation of basics in the 1st semester which I had to pay for during the 2nd semester. As I studied hard to catch up, I came to realize that programming wasn’t as scary as I thought it would be and was kind of fun when you got into it.

The culture within Digital Management is also very special, we all have a common interest in technology but are very different at the same time. Which created the dynamic we have today that I am so happy for. With other words, we are a social and very giving bunch!

My advice


Don’t study something out of necessity, choose something you are genuinely interested in. It will make the process of learning more fun and less tedious.


CBS is much more than just academics – Nexus, plenty of student organizations, workshops, networking events etc. Keep an open mind, not only academically but also socially. Try out new things out of your comfort zone. Who knows, you might find something else that interest you that you had no idea about.


Hear the students' reflections on choosing their study programme and being a student on DM. Feel free to contact them with your questions.